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FAQ

What is SEO?

Most people go to a search engine like Google when they want to buy a product or service. For example, if you need a new roof for your house, you might go to Google and type "best residential roofer, Charleston, SC." Websites need to be optimized in order to get higher ranking in the search engines. SEO or search engine optimization work is performed in order to get your business found on the search engines.


Abente optimizes your website and creates a web presence using an overall strategy for your business by a variety of techniques such as keyword analysis, backlinking, social networking, video and press releases.


What is Organic SEO?


Organic SEO means showing up on the search engines without paying the search engines for the placement such as pay per click advertising that you see on the side and top of google searches.


Why is SEO important?


Having a website without SEO is like having brochures printed up and never handing them out to potential customers. Your website is only valuable if the right people can find it. Abente helps the right people find you by performing SEO work in order to increase traffic to your website. Your customers are searching for you. We’ll help them find you.


For example, if you are a real estate agent in Charleston, SC and a potential client searches Google for Charleston, SC Realtor, do you show up on the first page search results?


Why doesn't my site rank well for the keywords I target?


There are many reasons why your site may not rank well. A few common mistakes are:

You do not have the right balance of high quality inbound links
Your content may not be relevant or readable by search engines.
Your site may be over optimized.
Your site may not be properly constructed.
Your pages may not have unique keywords, title tags, meta descriptions or header tags.

How long will it take to see results?


The answer will vary depending on several factors such as the competitiveness of your keywords, the age of your site, and whether your site has had any previous optimization.


Contact us today to set up an initial meeting to go over your industry and projected timeframe.


What is Pay Per Click advertising?


Pay Per Click Advertising or PPC is when search engines such as Google, Bing or Yahoo display ads for your website on a per-click basis. If someone clicks on your ad, they will arrive at your web site. You are charged per click. The amount you are charged varies greatly depending on the competitiveness of your market.


People searching the internet are generally less likely to click on the ads at the top and sides of the search results and more likely to click on the natural search results. They generally do not trust websites that pay to appear on search result pages. The perception is that the websites with the most relevant content appear on their own.


What are backlinks?


A clickable link on another website that takes potential customers to your website. They may also be known as “incoming links” or "inbound links”.


Backlinks are vital to the success of your website optimization. Abente understands their importance and has successfully incorporated them into their SEO strategy.


Abente understands the importance of link building and excels at generating high quality links for your site. Not all links are equal and not all links are good.


What are keywords?


Keywords are the words or phrases that your potential customers are typing into search engines when looking for a product or service. Abente will work with you to determine the best keywords to target.


How are my keywords determined?


It is important to attract the right type of traffic. Keyword analysis is the process of finding the best keyword phrases that will help the right visitors find your site. Many clients are spending a lot of time and money targeting the wrong keywords and the wrong visitors.


Optimizing for the wrong keywords is like not being able to reach your final destination even after running your best race, because you started out on the wrong path.


Call Abente to set up a meeting and get started on keyword analysis for your business.


Why Abente?


Results:

We care as much about achieving results for you as you do. Contact us today to get started.

SEO Strategy:

We understand the importance of crafting an overall strategy for internet domination. Some of the techniques include link building, social media, video, press releases and articles.

Transparency:

We provide reports every month so you understand the work that is being done.

Web Presence:

Abente excels at establishing a prominent web presence by utilizing resources beyond your website such as social network sites, news releases, video, and web sources to obtain numerous top results in the search engines. We will expand your brand identity so that you will stand apart from your competition as a company of distinction that controls a sizable chunk of the market share.
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